Our brands

Línea Directa Aseguradora is a multiline company specialized in car, motor, home and health insurance that aims to adapt to the needs of each type of customer.

In addition to the Línea Directa brand, which is regarded as one of the most recognisable in Spain because of its considerable advertising investment and sustainability policies, it also offers: Penelope Seguros, insurance designed by women, and Aprecio, a brand specialising in the two-wheeled world.